The digital brand handbook from MerkBrouwers

Online brand guidelines

Always on-brand. Without playing brand police.

Leave forgotten PDFs and scattered logos behind. MarkBase brings your guidelines, colour codes and brand files together — for everyone inside and outside your business.

  • From £40/month, excluding VAT
  • Free for MerkBrouwers clients
  • No training required

What are online brand guidelines?

Online brand guidelines are an interactive, web-based home for a brand’s current rules, design principles and visual files. Instead of a separate PDF, you use one central portal: download logos, copy colour codes (HEX, RGB, CMYK and Pantone) and share selected files with external partners.

Good intentions. Inconsistent results.

The logo from Google

The vector file is missing. A blurry JPG with a white border ends up in the presentation.

The forgotten PDF

The style guide is on a shared drive. Nobody knows where, or which version is current.

Everyone’s own template

Sales picks another blue. A colleague uses another font. Your brand becomes fragmented.

From guidelines to everyday use.

Download brand files

Keep logos and files together. Choose an uploaded format that fits: SVG, transparent PNG or WebP.

Copy colour codes

HEX, RGB, CMYK and Pantone in one place. One click puts the right code on your clipboard.

Brand foundations and voice

Record your mission, vision, values, brand promise and tone of voice. Keep both visuals and messages consistent.

Share with external partners

Give printers and agencies access to selected sections through a secure link. The rest of your workspace stays private.

PDF export

Need a document for a partner or tender? Export your brand guidelines as a PDF.

AI connection via MCP

Let compatible AI assistants consult your guidelines and assets through a read-only connection, with your brand context as their reference.

AI connection via MCP

A PDF describes your brand. A portal puts it to work.

Updates
PDF guidelines

Changes require a new PDF and redistribution.

Online brand guidelines

Update central guidelines in one place.

Files
PDF guidelines

Logos need to be sent separately.

Online brand guidelines

Download available brand files directly.

Colour codes
PDF guidelines

Retype or copy from the PDF.

Online brand guidelines

Copy the code you need in one click.

External access
PDF guidelines

Send a guide and separate attachments.

Online brand guidelines

Share only the sections needed.

Daily use
PDF guidelines

Browse pages to find a rule.

Online brand guidelines

Guidelines and files together in your browser.

Try first. Choose later.

Use MarkBase free for two months, without payment details upfront. Afterwards, provide your details and choose a suitable plan.

1–10 employees
£ 40,-
11–50 employees
£ 95,-
51–150 employees
£ 225,-
150+ employees
Custom

per month, excluding VAT

Free for MerkBrouwers clients

View pricing

Frequently asked questions

How much do MarkBase online brand guidelines cost?

After two free months, plans cost £40/month for 1–10 employees, £95 for 11–50 and £225 for 51–150, excluding VAT. Custom pricing is available for 150+ employees. MerkBrouwers clients use it free.

Can I use my existing PDF guidelines?

Yes. Use your existing guide as a starting point and add logos, fonts, colour codes and design rules to the portal. Need help making the move? Talk to us about what you already have.

How does this help agencies and printers?

Send a secure link to the sections they need. They can find available logos and colour specifications without access to the rest of your organisation’s workspace.

Put an end to scattered brand files.

One home for your brand. Two months to experience it yourself.